Social media

Standardized hashtags in #gastroenterology

Social media has become an important communication tool in health care. Hashtags help serve as a search function, which is important given that around 500 millions posts are made on Twitter each day. A project to devise a standardized list of gastroenterology-related hashtags (hashtag ontology) has now been completed. Key stakeholders, such as professional organisations and peer-reviewed journals, were involved in reviewing the list, and it is hoped that the finalized hashtag ontology should enable patients and physicians to search and find relevant content more easily.


  1. 1

    Chiang, A. L. et al. Harnessing the hashtag: a standard approach to GI dialogue on social media. Am. J. Gastroenterol.

Download references


Rights and permissions

Reprints and Permissions

About this article

Verify currency and authenticity via CrossMark

Cite this article

Leake, I. Standardized hashtags in #gastroenterology. Nat Rev Gastroenterol Hepatol 13, 436 (2016).

Download citation


Quick links

Nature Briefing

Sign up for the Nature Briefing newsletter — what matters in science, free to your inbox daily.

Get the most important science stories of the day, free in your inbox. Sign up for Nature Briefing