Nature Outlook 

Smell

Our sense of smell has a reputation for being underdeveloped — but this is ill-founded. The events of the past two years, in which millions of people lost their sense of smell to COVID-19, have put the spotlight on research emerging from the world of olfaction.

Shadow of person surrounded by colourful shapes meant to present a variety of smells

This Nature Outlook is editorially independent, produced with financial support from a third party. About this content.

Nature is pleased to acknowledge financial support from Firmenich in producing this Outlook. The sponsor retains sole responsibility for the following message.

 

Firmenich is the world’s largest privately-owned perfume and taste company, founded in Geneva, Switzerland, in 1895 and has been family-owned for over 125 years. Firmenich is a leading business-to-business company operating primarily in the fragrance and taste market, specialized in the research, creation, manufacture and sale of perfumes, flavors and ingredients.

Renowned for its world-class research and creativity, as well as its leadership in sustainability, Firmenich offers its customers superior innovation in formulation, a broad and high-quality palette of ingredients, and proprietary technologies including biotechnology, encapsulation, olfactory science and taste modulation.

Scientific research has always been at the root of our existence. Our chemists, biologists, physicists and researchers in many other fascinating fields have produced groundbreaking discoveries that continue to shape the fragrance and flavors industry: from finding complex odorants inspired by nature, to smart delivery systems and new formulations driven by Artificial Intelligence.

Our scientists and researchers from around the world are united in their passion for providing concrete solutions as they explore molecules, investigate the fundamental mechanisms of human perception and unravel the secrets of nature.

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