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This article proposes a new method for biobanking in which samples and associated data could be deposited anonymously and labelled using a PIN code produced on the basis of personal biological characteristics. This method might help to diminish several long standing ethical, legal and societal problems in biobanking.
This Science and Society article discusses the major issues regarding cancer-related direct-to-consumer advertising (DTCA) and offers data from the United States as an illustration of communication inequalities in this arena — highlighting the need for closer and continuing attention to the issue of DTCA in the age of internet-based information and genomic revolution.
