A spa-style dental practice offering 'pain free dentistry' has been officially opened in Colchester.

Dentist Direct's first practice allows patients to be treated with revolutionary laser technology which can be used instead of drills and needles for almost any dental procedure and which – in most cases – is completely painless.

The technology, Waterlase iPlus, works by fusing laser energy with a gentle stream of water, reducing pain, anxiety and trauma for patients and creating a much more comfortable experience for them.

Dentist Direct offers dentists a new route into business through a joint venture dental franchise (JVDF) opportunity, allowing dentists to run their own practice while receiving support from the Head Office for non-clinical functions.

Principal dentist at the new practice, Dr Neel Sanghavi (pictured fourth from right), said that he was very excited to be heading up Dentist Direct Colchester.