Sensodyne True White is a new ultra-low abrasion fluoride toothpaste specifically developed to be suitable for dentine hypersensitivity sufferers and to gently lift and prevent tooth stain with twice-daily brushing, meaning patients no longer have to choose between effective sensitivity care and removal of stains.

The Sensodyne True White formulation actively lifts and prevents extrinsic dental stains and a study has shown it is as gentle on exposed dentine as brushing with water.1 It contains 5% sodium tripolyphosphate to gently remove and prevent extrinsic tooth stains with twice daily brushing, with minimal wear to sensitive areas of the teeth.

An ultra-low abrasion formula

Sensodyne True White is different to many other daily use whitening toothpastes currently available as it does not contain dental abrasives, has an ultra-low RDA of just 13, and is more than 10 times less abrasive than many everyday whitening toothpastes. Dentine can be up to 10 times softer than enamel, and is more susceptible to abrasive wear. Tooth brushing with higher abrasivity toothpastes, such as many daily-use whitening toothpastes, may result in further wear of the exposed dentine.

For more information about Sensodyne True White visit www.gskdentalprofessionals.co.uk