When psychologists attend to Africa, they usually test whether theories and concepts developed in North America and Europe generalize to Africa. Psychology would be enriched by focusing on Africa on its own terms.
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P.S.F. is a research lead for the Busara Center for Behavioral Economics. All authors are part of the Psychological Science Accelerator.
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Adetula, A., Forscher, P.S., Basnight-Brown, D. et al. Psychology should generalize from — not just to — Africa. Nat Rev Psychol 1, 370–371 (2022). https://doi.org/10.1038/s44159-022-00070-y
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DOI: https://doi.org/10.1038/s44159-022-00070-y
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