Original Cheerios will no longer contain any genetically modified organisms (GMOs) and will be clearly labeled as such, General Mills announced in January, while still claiming on their website that they support GMO ingredients as safe. Critics say that they bowed to pressure from anti-biotech group GMO Inside, which is now expanding their lobbying to include Honey Nut Cheerios. It remains to be seen whether consumers will pay for the nonmodified cereal if it comes with a heftier price tag in 2014. General Mills has not altered the formulations of any of its other best-selling cereals.