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Such hyperbole detracts from the key message that most energy drinks are high in sugar. Sugar is not only associated with dental caries but also obesity. This commentary is grounded on a table giving the amounts of sugar in almost two hundred different energy drinks. At the high end of sugars content were Sainsbury's Energy Drink, Orange 1 L with 15.9 g of sugars/100 ml, and some of the ROCKSTAR and Lucozade energy (no data on Lucozade sports) drinks. These drinks contain 'the equivalent of 20 teaspoons of sugar per 500 ml can'. But most of the manufacturers have energy drinks, that contain no sugar (viz the 'zero' brands of Sainsbury's, some of the ROCKSTAR, Red Bull and the KX sugar-free). The Chairman of 'Action on Sugar', argues that 'Children are being deceived...thinking they are going to improve their performance at school, during sports...'. But the relationship between mortality, exercise and obesity is complex (see Am J Clin Nutr 10.3945/ajcn.114.100065 that found early death associated with physical inactivity was independent of BMI).