Entrepreneurs are important actors in effectively managing marine plastic pollution, but they face unique challenges in developing sustainable business models within an unsustainable system. However, marine plastic entrepreneurs can engage with these tensions to create far-reaching social change beyond their business models.
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Acknowledgements
The author is partially funded under the EU project CLAIM (Cleaning Litter by developing and Applying Innovative Methods in European seas) H2020, grant agreement ID: 774586.
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Dijkstra, H. Entrepreneurs are key assets to systemically address marine plastic pollution. Nat Rev Earth Environ 3, 720–721 (2022). https://doi.org/10.1038/s43017-022-00353-1
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DOI: https://doi.org/10.1038/s43017-022-00353-1
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