A better understanding of the role of language in societies is required — for example, whether adoption of emergency terminology could impact views and practices. For both researchers and communication strategists, a thorough consideration of the interconnections between language and social contexts is crucial.
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I gratefully acknowledge funding received from Fundação para a Ciência e a Tecnologia (Portugal) via grant PTDC/COM-OUT/7669/2020.
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Carvalho, A. Words for climate change are powerful but not magical. Nat. Clim. Chang. 13, 4–5 (2023). https://doi.org/10.1038/s41558-022-01571-7
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DOI: https://doi.org/10.1038/s41558-022-01571-7