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Nature 453, 1197 (26 June 2008) | doi:10.1038/4531197a; Published online 25 June 2008

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Psychology: Bias at the ballot box

Tim Lincoln

"Could a seemingly innocuous factor, the type of polling location where people happen to be assigned to vote, actually influence how voters cast their ballots?" Jonah Berger and colleagues asked themselves this question, and went on to answer it with two types of study (J.