World Oral Health Day is celebrated throughout the world on 20 March each year with a wide range of activities to raise awareness of the importance of oral health to help reduce the global burden of oral disease. As this issue goes to press planned activities for the 2015 World Oral Health Day include a media campaign on local radio stations and free dental check-ups for over 500 children in Senegal; a selfie contest under this year's theme 'Smile for life' in Spain; free oral health assessments and fluoride treatments for all children attending a camp in Liberia; and an attempt to achieve a world record for the most amount of voluntary dentistry done in one day in Australia.