Colgate has launched a toothpaste with innovative Sugar Acid Neutraliser technology that directly fights sugar acids in plaque, clinically proven to provide enhanced cavity protection (when combined with fluoride) versus a regular everyday fluoride toothpaste.

Colgate's new and unique Sugar Acid Neutraliser technology is powered by arginine, a naturally occurring amino acid. This unique Sugar Acid Neutraliser technology is metabolised by plaque bacteria, helping to neutralise the damaging acids produced by the breakdown of dietary free sugars, and in turn restoring pH in the plaque biofilm to a more neutral and healthy level. This technology is intended to complement the role of fluoride in daily toothpaste, to provide a significant and proven advancement in everyday protection against cavities.

Colgate's revolutionary new Sugar Acid Neutraliser technology is supported by eight years of research involving over 14,000 subjects and has been clinically proven to provide enhanced cavity protection versus a regular everyday fluoride toothpaste.

To find out more information, visit and register at www.colgateprofessional.co.uk.