Traditional valuation approaches rarely take into account scientific considerations specific to a R&D project. A question-based approach using real options offers a solution.
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de Visser, S.J., Cohen, A.F. & Kenter, M.J.H. Integrating scientific considerations into R&D project valuation. Nat Biotechnol 38, 14–18 (2020). https://doi.org/10.1038/s41587-019-0358-x
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DOI: https://doi.org/10.1038/s41587-019-0358-x