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Understanding the emotional act of voting

To understand voting behaviour, we must consider voters' emotions and their interaction with electoral arrangements and the complex functions elections serve in democracies. We can then optimize voting via electoral ergonomics — the design of electoral arrangements that consider voters' bodies and minds.

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Figure 1: Vote for far right parties among polling station and postal voters by age group in the 2010 UK general elections.
Figure 2: How voting at a polling station or on the internet affects young people's emotions during their first vote.

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Bruter, M., Harrison, S. Understanding the emotional act of voting. Nat Hum Behav 1, 0024 (2017). https://doi.org/10.1038/s41562-016-0024

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