Fig. 1: The innovation threshold. Depicts the importance of embarking on a project that will meet market expectations 10 years or more from the time of initiation. | Nature Communications

Fig. 1: The innovation threshold. Depicts the importance of embarking on a project that will meet market expectations 10 years or more from the time of initiation.

From: A primer for academic entrepreneurs on academic-industrial partnerships

Fig. 1

The solid back line (top) represents the level of innovation of a differentiated product. The broken gray line (middle) represents the fate of a “me too” drug. The dotted line represents market expectations.

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