Dental marketing expert Shaz Memon, creative director of Digimax and Digimax Dental, has written Instagram for dentists, sharing insider marketing knowledge and influencer secrets designed to power practice growth.

Shaz wanted to show anyone within dentistry that Instagram is easy to master and a lot of fun, too. With this book, dental professionals can learn to use Instagram to grow a brand effectively, creatively and confidently.

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The easy-to-reference book covers a range of essential topics, including:

  • Which Instagram account to have

  • How to brand an account

  • How to be interesting

  • How to identify your voice

  • How to attract new patients

  • How to grow followers authentically

  • How to hashtag

  • How to use the 'influencer' approach

  • How to use Instagram stories

  • How to use IGTV

  • How to create the right images

  • What and when to post - and much, much more.

Specifically tailored to dental professionals, Instagram for dentists is a definitive guide designed in an easy-to-follow reference format with bite-size chapters to make learning easier.

All profits go to the charity Wells on Wheels.

Instagram for dentists can be ordered from Amazon.