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Building a business model in digital medicine

Nature Biotechnology volume 33, pages 910–920 (2015)Cite this article

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Digital medicine companies can incorporate and build on existing business models in tech and biomedicine to bring transformational new products to market and eventually reshape medicine.

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Figure 1: Percentage of total expenditures in 2014 spent on R&D and S,G&A for companies (with a market capitalization >$50 million and <$1 billion) that went public from January 1 to July 31, 2015 for biotech, device and tech.
Figure 2: Building blocks of digital medicine business model.
Figure 3: Cost/quality trade-off in clinical data collection.
Figure 4: Digital medicine models strike a path between tech and medical (drug and device) businesses.

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Authors and Affiliations

  1. David Steinberg, Geoffrey Horwitz and Daphne Zohar are at PureTech, Boston, Massachusetts, USA.,

    David Steinberg, Geoffrey Horwitz & Daphne Zohar

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  1. David Steinberg
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  2. Geoffrey Horwitz
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Correspondence to Daphne Zohar.

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Competing interests

D.S., G.H & D.Z. have interests in Akili and the Sync Project.

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Steinberg, D., Horwitz, G. & Zohar, D. Building a business model in digital medicine. Nat Biotechnol 33, 910–920 (2015). https://doi.org/10.1038/nbt.3339

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