Barbican Dental Care (BDC) has become the first dental practice to win the Business Excellence Award, presented by Docklands Business Club, London.
The Business Excellence Award was sponsored by Barclays and judges were looking for a strong track record in overall business performance and effectiveness, including sales and profitability, staff involvement and dedication and examples of business excellence in services and/or products.
BDC's principal Neil Sikka believes that key factors in winning the award were BDC's company dental plan (which covers normal yearly dental needs for a monthly fee), a marketing strategy aimed at local companies, a good working environment and high staff retention.
The Awards were made at a gala dinner at The Old Royal Naval College in Greenwich.
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Practice wins business award. Br Dent J 195, 486 (2003). https://doi.org/10.1038/sj.bdj.4810757