Nature Reviews Clinical Oncologyis proud to feature a Focus on personalized medicine. The March 2011 special issue features discussions of the advances, challenges and progress in the field of personalized cancer medicine by key opinion leaders who presented at the Worldwide Innovative Networking (WIN) symposium held in Paris in July 2010. Topics include blood-based strategies to detect and monitor cancer, methodological and practical challenges, immune parameters and chemotherapy efficacy, P4 medicine, and personalized medicine perspective from a cancer center. The web page for this focus issue also includes links to related articles from across Nature Publishing Group to provide more background information on this topic.