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Willingness to pay and political support for a US national clean energy standard

Abstract

In 2010 and 2011, Republicans and Democrats proposed mandating clean power generation in the electricity sector1,2,3. To evaluate public support for a national clean energy standard (NCES), we conducted a nationally representative survey that included randomized treatments on the sources of eligible power generation and programme costs. We find that the average US citizen is willing to pay US$162 per year in higher electricity bills (95% confidence interval: US$128–260), representing a 13% increase4, in support of a NCES that requires 80% clean energy by 2035. Support for a NCES is lower among non-whites, older individuals and Republicans. We also employ our statistical model, along with census data for each state and Congressional district5, to simulate voting behaviour on a NCES by Members of Congress assuming they vote consistently with the preferences of their median voter. We estimate that Senate passage of a NCES would require an average household cost below US$59 per year, and House passage would require costs below US$48 per year. The results imply that an ‘80% by 2035’ NCES could pass both chambers of Congress if it increases electricity rates less than 5% on average.

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Figure 1: US share of ‘clean power’ from various technologies for 2010 and forecasted for 2035.

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Acknowledgements

We gratefully acknowledge the financial support of the Surdna Foundation, the 11th Hour Project and the Grantham Foundation for the Protection of the Environment for fielding the survey instrument.

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Contributions

All authors contributed equally to this work. M.J.K. developed the survey question and A.A.L. implemented the survey instrument. The statistical analysis of the survey data was undertaken by M.J.K. and J.E.A. The estimated carbon benefits calculation was undertaken by J.E.A. Authors J.E.A. and M.J.K. developed the median voter model on the basis of the survey results. All authors participated in the drafting of the text.

Corresponding author

Correspondence to Matthew J. Kotchen.

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The authors declare no competing financial interests.

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Aldy, J., Kotchen, M. & Leiserowitz, A. Willingness to pay and political support for a US national clean energy standard. Nature Clim Change 2, 596–599 (2012). https://doi.org/10.1038/nclimate1527

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