Opinion abstract
British Dental Journal 198, 259 - 260 (2005)
Published online: 12 March 2005 | doi:10.1038/sj.bdj.4812115
Subject Category: Computers in dentistry
Does your practice website need updating?
L D Addy1, J Uberoi2, R K Dubal3 & R McAndrew4
- Adult Dental Health, University Dental Hospital, Cardiff
- Adult Dental Health, University Dental Hospital, Cardiff
- Adult Dental Health, University Dental Hospital, Cardiff
- House Officer, University Dental Hospital, Heath Park, Cardiff, CF14 4XY.
Correspondence to: R McAndrew4 e-mail: mcandrew@cardiff.ac.uk
This paper deals with and highlights:
- regulations on advertising that apply to dental practice websites
- that existing websites may need updating to comply with Electronic Commerce Regulations (2002)
- who is ultimately responsible for what appears in a website
- what dental practice websites need to do to comply with the regulations.
Abstract
The internet is becoming a more and more powerful tool and many dental practitioners use it to advertise their dental service; some dental practices even offer on-line appointment booking! It is not unreasonable to surmise that use of the internet is likely to become increasingly common practice by dentists in the future. This is not surprising as the World Wide Web (WWW) provides an opportunity for dentists to advertise themselves and their practices to a wide audience in a relatively economical manner.
